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The Markuzai Blog

Guides, best practices, and expert tips to dominate email deliverability and WhatsApp broadcast engagement.

Guide

WhatsApp Broadcast Strategy

Achieving maximum response rates natively

WHATSAPP CAMPAIGNS 10 MIN READ

How to Achieve 98% Open Rates on WhatsApp Campaigns

Unlike emails, WhatsApp messages land directly on the lock screen. Learn the strategies to construct templates, design interactive quick-replies, and respect recipient opt-ins.

M

Marcus Vance

Founder, Markuzai

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EMAIL CAMPAIGNS 6 MIN READ

Mastering Email Deliverability: A Guide to Custom SMTP Servers

Step-by-step setup for DKIM, SPF, and DMARC credentials to keep your notifications out of spam folders.

A

Alex Chen

Deliverability Specialist

AGENCY MANAGEMENT 8 MIN READ

How to Structure Multi-Organization Accounts for Clients

Learn how agency plans segment usage limits and configure database isolations to manage client portfolios.

M

Marcus Vance

Founder, Markuzai

COMPLIANCE 5 MIN READ

Integrating Meta Business Suite for Verified Broadcasts

Getting your WhatsApp green tick badge: requirements, verification timelines, and catalog compliance.

S

Sarah Jenkins

Head of Operations

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